Photos for Digipack/Poster

 

These are several still images that i have taken to use on my digipack and poster as part of the promotion package for my artist. I have decided to use the artist dressed in red grey and blue as these are the key colour themes throught my video and therefore will immediatley tell the audience that they are linked to each other. In this image, Joe is looking up to represent the idea of being lost in his life and looking up 'to the heavens' to seek advice from his girlfriend that he has recently lost. By taking the shot at an upwards angle it shows the sky in the background behind Joe. This is something i decided to do so that it portrays the ideas more clearly that Joe also wants to join his girlfriend up in the sky/heaven.

The colour theme red represents the death, love and desire aspect themes of my video.

The colour grey represents how the artist in the video's life is now empty and hollow without his girlfriend around to help him through life and support him.

The coulour blue represents the 'ghostly' presence of his girlfriend, and also the fact that the sky and constellations are a key theme within the song and the narrative of the video.

 

I particularly like this image of the sun as it is almost symbolising the fact that the artists girlfriend was the light in his life. This image also gives off the impression that she is now in the sky looking down on him. Another theme of the video that this image supports is that Joe is constanltly searching for the constellations (stars - which only appear at night) to help him through the difficult times, as he feels as though they connect him to his girlfriend, so by showing an image of the bright sunshine and daylight it shows that at this point of time he couldn't feel further away from her.

These 2 images on the bridge are effective as they show that the artist/character from the video is searching high and low to find ways to re-connect with his girlfriend again. It also links to the theme within the video of Joe crossing over to death and leaving his life behind. The thick grey clouds in the background are sybolic of the fact that there is disturbance in the artists life and tell the audienece immediatley by one glance that something bad may happen. If i were to use these images on my promotion packages i would have to ensure to edit the brightness and contrast of them so that these aspects of the image can be clearly portrayed.

This image shows more clearly Joe looking up, and seeking the advice from his girlfriend. I have taken this image so that the clouds behind Joe represent his anger and confusion, and the clear blue area of the sky where he is looking up to represent the fact that when he finds motivation from his girlfriend things become more clear, and happier for him within his life.

 

This is an image i won't be using on my promotion packs as i believe that it isn't something the audience can connect with in a way that they can with the other images. Conventionally the artist is usually looking at the camera to draw the audience in and make them feel a part of it- however my resoning for having Joe with an upwards focus is because the theme of searching for the spirit of his girlfriend is a constituent feature of my video that i believe should be portrayed at all points to get the point accross clearly. This image howeve shows joe turned away and the audience can't even see his face, which blocks them out from his emotions and what is going on in his mind which is the main reson why i believe i shouldn't use it on the advertiseing poster for the album, and also the digipack.

Music Video Draft One:

This is my first draft that I have created for my music video. It contains the time lapse from night to day at the begining which i have previously posted about, and also the shots of Charlie that i have managed to complete. The shoot with Charlie was done twice, once on a grey background and once on a red background which is explained in my previouse blogpost, you can see from this edit of the video that through the use of the editing suite i have overlayed the two miming shots together to create a ghost like screen picture to achive displaying the theme of life vs. death.
There are a lot of blank gaps within my video that need filling with the narrative/montage shots that are yet to be filmed when the weather picks up because the locations that i want to film in are outside.

Relevant Digipack/Advertisement Examples

Bring Me The Horizon - There Is A Hell Believe Me I've Seen It, There Is A Heaven Lets Keep It A Secret.

This is the digipack for hardcore rock band Bring Me The Horizon. The band target a similar audience to Enter Shikari- therefore looking at their digipacks of how they draw that audience in and catch their attention is something that i need to do so that i have a more clear understanding of what else on the market today and what the sales of my CD are up against. By doing this it ensures that i am targeting my audience in the correct way also and are engaging the audience with my album at first sight with something they can either relate to or are interested in.
The images i have found of their digipack contain a 'split personality' style about them. This is something i particularly like as it shows the audience the emotions conveyed and the key themes that will be apparent in the music on the album. Because i have multiple themes within my video i believe it would be a good idea to use a similar effect- and due to it being targeted at a similar audience i know that it would be a succesfull way to promote my digipack to my audience. A way i could do this without copying BMTH digipack could be through the use of colours, as colour theme is a constituent feature in my video and therefore it will need to also be as important on the digipack and the advertisment to create links between the two. This is something i need to explore further.

Ancillary Texts Ideas

My video is based around wooded areas, Train tracks and outdoor situations. I believe that it is important to link my ancillary texts to this and also keep them relevant to the audience that i am targeting. Here are some images that I will use as inspiration and a starting point for my texts:

These images stick to a theme of either red- to symbolise danger, Blue to symoblise the stars, the constellations within the song or the dreamlike state of the narrative within my video. These are 2 choices that i will explore for the digipack and the magazine advert of which i am going to produce along side my video as promotional work for it.

Ancillary Text Font Ideas:

I looked at existing albums in the rock and alternative rock genre to see what fonts they used and how the placing and structure of the writing was effective for use on that partcular text:

 

 

These are some of the albums that i looked at, and one thing they all have in common is that the title of each album is all written in capital which is something that i will take into account and use on my ancillary texts so that the audience can link my texts with other rock and rock alternative albums easily. All these albums use different fonts that are either bold or stand out from the text and catch your eye- either due to the use of colour of because of the font itself- for example to My Chemical Romance one is very linear and harsh, in comparison to the smooth edged and angles of the Nickleback font- which is effective as it helps the text break away from the plain grey background and catch your eye as an audience.

 

I looked onto 'DAFONT.COM' for inspiration on different font choices- these are some i particulary found appropriate for my ancillary texts:

These fonts are similar in ways to the ones in the examples above, and i particularly like the first one as i can make it bold and with my artist name only being short i will be able to stretch it as a banner accross the top centre of the ancillary texts. Because this is a simple font with no distracting pattern to it- i will have it in a light red colour which is symbolic of the love and death themes within my video to make it stand out and catch the audeince's attention.